--- title: Smart Digital Campaigns description: Smart Digital Campaigns mit Evernine. Erfahren Sie in unserem Quickguide wie Sie ihre Digitalkampagnen endlich zum Erfolg führen! image: https://aktionen.evernine.de/hubfs/evernine-smart-digital-campaigns-1.jpg --- [![main-logo-3](https://aktionen.evernine.de/hubfs/main-logo-3.svg) ![main-word-logo-3](https://aktionen.evernine.de/hubfs/main-word-logo-3.svg)](https://evernine.de/?hsLang=en) en - [de](https://aktionen.evernine.de/smart-digital-campaigns) - [en](https://aktionen.evernine.de/en/smart-digital-campaigns) Services - [Digital Change](https://www.evernine.de/en/services/digital-change?hsLang=en) - [Marketing as a Service](https://aktionen.evernine.de/en/marketing-as-a-service?hsLang=en) - [Brand, Creativity & Webdesign](https://www.evernine.de/en/services/brand-design?hsLang=en) - [Campaigns & Leads](https://www.evernine.de/en/services/campaigns-performance?hsLang=en) - [Account Based Marketing](https://aktionen.evernine.de/en/account-based-marketing?hsLang=en) - [PR, Content & SEO/GEO](https://www.evernine.de/en/services/pr-content?hsLang=en) - [Localization & Go-to-Market](https://www.evernine.de/en/localization-go-to-market?hsLang=en) - [UX, Websites & Apps](https://www.evernine.de/en/ux-websites-apps-portals?hsLang=en) - [RevOps, AI & Automation](https://www.evernine.de/en/revops-ai-automation?hsLang=en) - [Employer Branding](https://www.evernine.de/en/services/hr-recruiting?hsLang=en) - [Private Equity Support](https://www.evernine.de/en/private-equity-support?hsLang=en) - [![linkedin](https://aktionen.evernine.de/hubfs/linkedin.svg)](https://www.linkedin.com/company/evernine) - [![facebook](https://aktionen.evernine.de/hubfs/facebook.svg)](https://www.facebook.com/everninegroup) - [![instagram](https://aktionen.evernine.de/hubfs/instagram.svg)](https://www.instagram.com/everninegroup/?hl=de) - [![youtube](https://aktionen.evernine.de/hubfs/youtube.svg)](https://www.youtube.com/channel/UCV168QN8vNDflXQS67Scufg) - [On Demand](https://ondemand.evernine.de/en/) - [References](https://www.evernine.de/en/referenzen?hsLang=en) - [About us](https://www.evernine.de/en/about-us?hsLang=en) - [Career](https://www.evernine.de/en/career?hsLang=en) - [Blog](https://www.evernine.de/en/insights?hsLang=en) - [Contact](https://www.evernine.de/en/contact?hsLang=en) Finally really strong DIGITAL CAMPAIGNS. # From lead campaigns to brand & HR marketing ### Download Quickguide ![Digitalkampagne-eng](https://aktionen.evernine.de/hs-fs/hubfs/Digitalkampagne-eng.jpg?width=4000&height=3000&name=Digitalkampagne-eng.jpg) Our QuickGuide shows you how to implement successful digital campaigns with the support of Evernine. All relevant communication formats, such as account-based marketing, social media, content or display performance, work best when individual success factors are taken into account, which we are happy to share with you.  You are also welcome to contact us directly at: [marketing@evernine.de](mailto:marketing@evernine.de) ## SUCCESSFUL BRAND AND LEAD CAMPAIGNS #MARKETERS Are you responsible for the success of your company's campaign?  ![evernine-smart-digital-campaigns-image](https://aktionen.evernine.de/hs-fs/hubfs/evernine-smart-digital-campaigns-image.png?width=1000&height=727&name=evernine-smart-digital-campaigns-image.png) Successful digital marketing and lead generation are not a sure-fire success - a high marketing budget alone does not generate business. The Evernine Group has been developing award-winning campaigns that take a holistic approach for over ten years. This means that we go the second and third mile for you. Why? Because experience shows that individual preparation and realistic KPIs make all the difference. We take your campaigns to the next level.  ## consult connect create consult connect ## 3 best practice approaches lead to more performance & business ![evernine-smart-digital-campaigns-image-2](https://aktionen.evernine.de/hs-fs/hubfs/evernine-smart-digital-campaigns-image-2.jpg?width=545&height=618&name=evernine-smart-digital-campaigns-image-2.jpg) We adapt to your objectives, your previous activities and your speed. To start with, we offer three proven Evernine entry options to help you make rapid progress. We always keep an eye on your strategic goals and your sales pipeline.  ![inner-banner-circle-one-voice](https://aktionen.evernine.de/hubfs/inner-banner-circle-one-voice.svg) ## Download Quickguide [** Download](https://aktionen.evernine.de/en/smart-digital-campaigns#kontakt-formular) ![](https://aktionen.evernine.de/hubfs/slider-section-icon-1.svg) ### #1 STRATEGIC CAMPAIGNS APPROACH LEADQUALITY THROUGH CAREFUL KPI PLANNING **Not all leads are the same** MQLs, SQLs, SELs, BANT - it's best to think from the end! We show you how to plan an optimal campaign and optimize it for results. **In the Strategic Campings Approach you will learn** how you can rule out classic mistakes in typical lead campaigns in advance all the special features of lead campaigns & account-based marketing why Best Practices and Test & Optimize are standard for us ![strategic-campaigns-approach](https://aktionen.evernine.de/hs-fs/hubfs/landing-slide-1.jpg?width=470&height=617&name=landing-slide-1.jpg) ![slider-section-icon-2](https://aktionen.evernine.de/hubfs/slider-section-icon-2.svg) ### #2 BRAND LOYALTY APPROACH BRAND LOYALTY IS MORE THAN A LOGO **Don't forget your brand** Without brand trust, fewer leads. So einfach ist das. We know how to build brand trust. It's all about relevant content, UX and realistic activation of the customer journey. **In the Brand Loyalty Approach, you will learn** why the human factor is crucial nowadays why campaigns without brand and purpose no longer lead to success how Evernine's hybrid approach meets the current challenges Ansatz von Evernine den aktuellen Herausforderungen begegnet ![brand-loyality-approach](https://aktionen.evernine.de/hs-fs/hubfs/landing-slide-2.jpg?width=470&height=617&name=landing-slide-2.jpg) ![slider-section-icon-3](https://aktionen.evernine.de/hubfs/slider-section-icon-3.svg) ### #3 TECH / SALES APPROACH CUSTOMER JOURNEY EMPOWERED **Rethinking the marketing/sales ecosystem** We check your processes, tools and the results of past campaigns for permeability. We also integrate your sales cycles - and define meaningful KPIs. **In the Tech / Sales Approach you will learn** how Evernine's unique Campaign Health Check works why martech can only be successful with funnel analysis in conjunction with social lead nurturing how your existing tools work together optimally ![Tech-sales-approach](https://aktionen.evernine.de/hs-fs/hubfs/landing-slide-3.jpg?width=470&height=617&name=landing-slide-3.jpg) > WE ADVISE YOU STEP BY STEP   > > ## This is how brand and lead campaigns work > > > > How to make your digital campaigns successful  > > Find out which strategy leads to real business opportunities ![evernine-smart-digital-campaigns-image-3](https://aktionen.evernine.de/hs-fs/hubfs/evernine-smart-digital-campaigns-image-3.jpg?width=545&height=618&name=evernine-smart-digital-campaigns-image-3.jpg) ![blockquote](https://aktionen.evernine.de/hubfs/blockquote.svg) #Campaign QuickGuide​ ## Interested? #Campaign Quickguide - How brand and lead campaigns work. We advise you step by step. Find out which strategy leads to real business opportunities! [** Download here](https://aktionen.evernine.de/en/smart-digital-campaigns#kontakt-formular) ## consult consult consult consult consult ## EVERNINE GROUP – Wer wir sind ![evernine-one-voice-guide\_wer-wir-sind](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-guide_wer-wir-sind.jpg?width=545&height=618&name=evernine-one-voice-guide_wer-wir-sind.jpg) Als eine mehrfach ausgezeichnete deutsche Innovations- & Kommunikationsberatung ist die Evernine Group Ihr vertrauensvoller Partner für Unternehmenskommunikation der neuen Generation.  Wir beraten unsere Kunden strategisch, ermöglichen die digitale Transformation von Marketing, PR, Sales & HR und bieten ein großes unternehmenseigenes Portal- & Verlagsnetzwerk für effektive, innovative & ausgelagerte Projekte & Kampagnen – gesteuert durch unsere Fullservice-Inhouse-Agentur.   Kurz – wir stehen als Beratung an Ihrer Seite oder als umsetzungsstarke 360°-Agentur. ## Unsere Referenzen ![evernine-one-voice-referenz-1-1](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-1-1.jpg?width=300&height=150&name=evernine-one-voice-referenz-1-1.jpg) ![evernine-one-voice-referenz-2](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-2.jpg?width=300&height=150&name=evernine-one-voice-referenz-2.jpg) ![evernine-one-voice-referenz-3](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-3.jpg?width=300&height=150&name=evernine-one-voice-referenz-3.jpg) ![evernine-one-voice-referenz-4](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-4.jpg?width=300&height=150&name=evernine-one-voice-referenz-4.jpg) ![evernine-one-voice-referenz-5](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-5.jpg?width=300&height=150&name=evernine-one-voice-referenz-5.jpg) ![evernine-one-voice-referenz-6](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-6.jpg?width=300&height=150&name=evernine-one-voice-referenz-6.jpg) ![evernine-one-voice-referenz-7](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-7.jpg?width=300&height=150&name=evernine-one-voice-referenz-7.jpg) ![evernine-one-voice-referenz-8](https://aktionen.evernine.de/hs-fs/hubfs/evernine-one-voice-referenz-8.jpg?width=300&height=150&name=evernine-one-voice-referenz-8.jpg) ** Das erwartet sie nach der ## Anmeldung 01 ### 01 Opt-In Mail Sie erhalten eine Opt-In Mail zur Bestätigung Ihrer angegebenen Daten. Den kostenlosen Quickguide können Sie direkt aus der Folge-E-Mail herunterladen. ![](https://aktionen.evernine.de/hs-fs/hubfs/animation-slide1.jpg?width=359&height=509&name=animation-slide1.jpg) 02 ### 02 Best Practices Im Anschluss bekommen Sie einen anschaulichen Überblick über unsere Best Practices, tiefergehende Eindrücke unserer Kampagnenansätze und was Evernine so einzigartig am Markt macht. ![animation-slide1](https://aktionen.evernine.de/hs-fs/hubfs/animation-slide1.jpg?width=359&height=509&name=animation-slide1.jpg) 03 ### 03 Persönlicher Ansprechpartner Bei weiterem Interesse können Sie Ihren persönlichen Ansprechpartner, der im Whitepaper genannt wird, direkt per Mail oder telefonisch kontaktieren. ![animation-slide1](https://aktionen.evernine.de/hs-fs/hubfs/animation-slide1.jpg?width=359&height=509&name=animation-slide1.jpg) 04 ### 04 Flexibilität Sie können sich jederzeit über den Link in der Mail aus unserem System abmelden. ![animation-slide1](https://aktionen.evernine.de/hs-fs/hubfs/animation-slide1.jpg?width=359&height=509&name=animation-slide1.jpg) - [![linkedin-1](https://aktionen.evernine.de/hubfs/linkedin-1.svg)](https://www.linkedin.com/company/evernine) - [![facebook](https://aktionen.evernine.de/hubfs/facebook.svg)](https://www.facebook.com/everninegroup) - [![instagram](https://aktionen.evernine.de/hubfs/instagram.svg)](https://www.instagram.com/everninegroup/?hl=de) - [![youtube](https://aktionen.evernine.de/hubfs/youtube.svg)](https://www.youtube.com/channel/UCV168QN8vNDflXQS67Scufg) 0% Our office Evernine GmbH Watzmannstr. 1a 81541 Munich kontakt@evernine.de +49 89 939 0990-00 Services - [Digital Change](https://www.evernine.de/en/services/digital-change?hsLang=en) - [Brand & Design](https://www.evernine.de/en/services/brand-design?hsLang=en) - [Campaigns & Performance](https://www.evernine.de/en/services/campaigns-performance?hsLang=en) - [PR & Content](https://www.evernine.de/en/services/pr-content?hsLang=en) - [Web Development](https://www.evernine.de/en/services/web-dev?hsLang=en) - [Employer Branding](https://www.evernine.de/en/services/hr-recruiting?hsLang=en) - [Events](https://www.evernine.de/en/services/events?hsLang=en) - [CSR Communication](https://www.evernine.de/en/services/csr-communication?hsLang=en) - [Private Equity Support](https://www.evernine.de/en/private-equity-support?hsLang=en) Links - [Contact](https://www.evernine.de/en/contact?hsLang=en) - [Downloads](https://www.evernine.de/en/downloads?hsLang=en) - [Career](https://www.evernine.de/en/career?hsLang=en) - [Press](https://www.evernine.de/en/presse?hsLang=en) - [Newsletter](https://www.evernine.de/en/newsletter?hsLang=en) Legal - [Imprint](https://www.evernine.de/en/imprint?hsLang=en) - [Privacy Policy](https://www.evernine.de/en/privacy-policy?hsLang=en) - [GTC](https://aktionen.evernine.de/hubfs/00_AGBs%20Evernine%20GmbH/2026%20TOC%20Evernine%20version%2009-2026.pdf?hsLang=en) Our awards ![awards-4](https://aktionen.evernine.de/hs-fs/hubfs/awards-4.png?width=617&height=91&name=awards-4.png) - [![linkedin-1](https://aktionen.evernine.de/hubfs/linkedin-1.svg)](https://www.linkedin.com/company/evernine) - [![facebook](https://aktionen.evernine.de/hubfs/facebook.svg)](https://www.facebook.com/everninegroup) - [![instagram](https://aktionen.evernine.de/hubfs/instagram.svg)](https://www.instagram.com/everninegroup/?hl=de) - [![youtube](https://aktionen.evernine.de/hubfs/youtube.svg)](https://www.youtube.com/channel/UCV168QN8vNDflXQS67Scufg) ## consult connect create ```json { "@context" : "https://schema.org", "@id" : "https://www.evernine.de/#organization", "@type" : "ProfessionalService", "address" : { "@type" : "PostalAddress", "addressCountry" : "DE", "addressLocality" : "München", "postalCode" : "81541", "streetAddress" : "Watzmannstraße 1a" }, "areaServed" : [ "DE", "AT", "CH" ], "description" : "Communications consultancy and full-service agency based in Munich. Strategy, brand, content, PR, campaigns, web and RevOps from one source for B2B and mid-sized companies in the DACH region.", "email" : "kontakt@evernine.de", "employee" : [ { "@type" : "Person", "jobTitle" : "Managing Director", "name" : "Alexander Roth" }, { "@type" : "Person", "jobTitle" : "Managing Director", "name" : "Alec Chizhik" } ], "image" : "https://www.evernine.de/hubfs/evernine-startseite.jpg", "knowsAbout" : [ "Kommunikationsberatung", "Markenentwicklung", "Corporate Design", "Content-Marketing", "PR", "GEO", "SEO", "Account-based Marketing", "Leadgenerierung", "Marketing-as-a-Service", "RevOps", "Marketing-Automation", "HubSpot", "Employer Branding", "Webentwicklung", "Events" ], "legalName" : "Evernine GmbH", "logo" : "https://www.evernine.de/hubfs/main-logo-3.svg", "name" : "Evernine", "sameAs" : [ "https://www.linkedin.com/company/evernine", "https://www.facebook.com/everninegroup", "https://www.instagram.com/everninegroup/", "https://www.youtube.com/channel/UCV168QN8vNDflXQS67Scufg" ], "telephone" : "+49 89 939099000", "url" : "https://www.evernine.de/", "vatID" : "DE277787473" } ```